Dotan Levy, calcalist.co.il
After Herzliya and Netanya, Hadera is also working to take advantage of its strategic location, close to the coastal road, and the future railway station and transport terminal - to establish a profitable economic anchor in the form of an employment and trade area.
According to a new plan promoted by the municipality through its economic company, in the area of the beachfront mall, the Energy Park complex, the volume of construction rights will be doubled from 750,000 square meters to 1.5 million square meters. The area of the complex will remain 864 acres. Development work in the park has already begun, and they include the mall as well. The plan will be presented extensively at the Hadera Energy Conference on November 21 at the Ramada Hadera Hotel.
The complex is located at the southeast entrance to the city, adjacent to the coastal road, and according to the municipality's vision it will be the largest industrial and transport center between Haifa and Tel Aviv, and will include industrial complexes, offices, businesses and terminal for buses and trains as well as public parking lots.
The new GPO will enable additional uses and purposes such as housing, including small apartments, sheltered housing, as well as logistics and logistics centers, which are increasingly in demand in the center of the country.
This is in addition to existing commercial and office designations. The lands are already undergoing a process of consolidation and division, infrastructure work and development underway, and some of them have already been completed. The Shamir Road, which is a major road to Energy Park off the coastal road, has recently been opened, regulating traffic on and off the city to the coastal road and linking it with residential neighborhoods in the south and east of Hadera - from the park neighborhood in East Hadera to the Olga Interchange and the West Coast.
Mall opposite the beach in Hadera. Development work on the complex has already begun Photo: Udi Ben Torah
The municipality estimates that within two years it will be possible to bring the new GPO for approval. Although the intention is to double the rights, the planning committees are not expected to reduce the plans, but the municipality estimates that they will not fall below one million square meters. By comparison, Herzliya Pituach's employment area is expected to grow from about 600,000 square meters to about 2 million square meters, and the Netanya (Poleg) employment area is projected to grow to 8.7 million square meters.
The first step, which is expected to be the anchor that will pull the complex forward, is the transport terminal to be built in cooperation with Israel Railways and the Municipality of Hadera and is expected to connect to Hedera’s existing railway station. The area is owned by the municipality, and stands on about 100 acres, of which 35 acres are designated as an integrated transportation and employment hub, and the rest of the area will be allocated to the railroad tracks. The terminal is already in advanced planning stages and applications for permits have been submitted to it. 45,000 square meters will be allocated for employment, 5,000 square meters for trade and 60,000 square meters for private car parking spaces.
The construction will be 4 stories high which will be allocated for employment, above the commercial floor and the transport terminal floor, which will include the new railway station. The project is estimated to cost NIS 550 million.
Also in the complex is a plan for Amiri Gan (which established the mall) to establish two employment towers on a mall facing the beach, in a total area of 40,000 square meters. In addition, two applications have already been submitted for a permit in accordance with the old TA, but with leave to increase the rights. Hadera Municipality and the Economic Society will incentivize entrepreneurs who complete planning and start carrying out projects in the complex. The lands include the KKL-JNF, Hadera Municipality, descendants of the city's founders, including members of the Rotman family, who operate as entrepreneurs, as well as Hankin Yaakov, Avshalom Liubin and many companies such as Sharon's assets, Amiri Gan, Yochman.
Hadera Mayor Zvika Gendelman: "The new BIA is intended to incentivize landowners and entrepreneurs to work to establish ventures on the land they own."
CEO of Economic Society Hadera Shay Arnett-Cohen: "The residential environment and future employment should be built within a mix of uses. Planning policy within the framework of better use and economic use for developers and landowners as well, and we anticipate high demand for sale and lease of land in projects that are implemented. "