Calcalist, Anat Danieli, 24.02.2020

The Tel Aviv District Planning and Construction Committee rejected the objections and finally approved the evacuation project of the Matslawe Company in the Bat Yam Promenade, the Calcalist learned.

As part of the project, 163 apartments will be demolished and 560 apartments will be erected in three 30-story towers on Rothschild Street and one ten-story building on Herzl Street. Extensive hotel areas will also be built, with at least 150 hotel rooms covering 10,000 square meters; 1,500 square meters of commercial space at street level; And about 800 square meters will be devoted to public buildings.

The plan spans 10 acres on a two-sea line, between Rothschild and Herzl Streets and near Ben-Gurion Street, and is adjacent to the light rail red line.

In the area of ​​Rothschild Street in Bat Yam, which is planned as a main business center, the municipality has promoted construction of commerce and hotels in this project and has lowered the level of construction approved so far.For example, they lowered the height from 35 stories to 30, increasing the hotel space at the expense of living space.

In Bat Yam, one of the densest cities in Israel, dozens of TAMA 38 and evacuation projects have been promoted in recent years.

Under the plan, Rothschild Street, which will include wide sidewalks and tree planting areas, will be expanded to the public building on Libskind Street, and an open public space with future options for moving vehicles will be allocated.

"The plan deserves and is expected to turn the area into a tourist hub, located on the corner of two main streets of the city, leaning on the beach of Bat Yam," the district committee's decision reads. "The construction buildup is due to the fact that the plan is adjacent to the red line of the railroad which is under construction.

The district committee's policy is that the areas adjacent to mass transit systems that allow a large number of people not using the private car to be mobile are the areas where high-density construction would go hand in hand with mixed uses. "

The plan is about 120 meters from the coastline in the second line of construction to the sea, and therefore the approval of the Coastal Environment Committee is required, which stipulated that in the first place the public areas, commerce and hotels will be built, and in the second phase most of the apartments will be built. This decision was based, inter alia, on the municipality's recommendations.

Against this background, Matslao himself filed a counter-claim on the grounds that the demand for phases greatly undermines the economic viability of the project, making it difficult for him to obtain bank assistance. Finally, it was decided that the project would be phased in, and he withdrew his opposition.

Against the background of the extensive hotel areas in the project, Maslau was asked whether she would enter the hotel sector, which has no foothold.The company responded: "We will either sell the territories or join a hotel partner. There is currently no specific candidate."

Advocate Moshe Raz-Cohen of Raz-Cohen's office, Prashkar & Co., who is leading the project on behalf of the entrepreneur: "The Municipality of Bat Yam has taken steps to ensure the establishment of Hotel and Commerce in Phase I of the project. With similar demand, we encounter many projects. At the end of the day, property tax incentives bring a clear bias by local authorities to non-residential uses. As a result, in practice there is no escape from the project in one fell swoop and thus we have been able to maintain a proper financial ratio and thus we can meet the municipality's requirement. The residents of the complex have been waiting for a long time, and at the end of the project, skin and tendons are being damaged. "Raz-Cohen also adds that" the project will be the first swallow for the development of Bat Yam. The proximity to the JNF will bring similar projects with it in the future. "

Mazlaui has another evacuation-construction project, among the largest in Bat Yam, in the Yoseftal complex, in which 240 apartments will be demolished and 1,078 apartments will be built alongside commercial and office space of 25,000 square meters.